The Surfrider Koa wood watch was designed to compliment your favorite island style adventures while looking on point at your next board meeting (surfboard preferred of course). The original Hawaiians used boards made of Koa to ride the waves and became the first surfriders. When designing our surf watch, my goal was to create a beautifully simple but robust Koa watch that could keep up through your whole day...whether surfing or just lying in the hammock.
The Surfrider
The Surfrider
adventure ready
OWN THE NIGHT
OWN THE NIGHT
The Surfrider Blackout
Sunset Edition
Sunset Edition
golden-copper hues
Summer Edition
Summer Edition
evoking the endless summer
ISLAND INSPIRED DESIGN
The Surfrider's design incorporates details that bring to mind Hawaii's favorite pastime...and possibly best invention (I might be biased). The shape of the hour and minute hands are drawn from the two most famous surfboards...Duke Kahanamoku and Greg Noll's. The second hand is the classic longboard silhouette and the crown protector is the vision of a perfect A-frame wave. The details are an ode to the sport of kings...check them out below.
A BIT MORE ON THE DESIGN...
Consider it a love letter to that feeling of freedom...the endless summer. Where ironically, time doesn't matter and stress seems to melt away. No dings, no buzzing, no digital...just the simplicity of analog.
DID WE MENTION THE WOOD?
Koa only grows in the Hawaiian islands and we use only the most rare and beautiful "curly" grained Koa. It gives an iradescnese and movement to the wood. We hand finish all the wood in our small shop in Honolulu which ensures the face becomes the crowning jewel.
FOCUS.....THIS IS IMPORTANT
Sizing...The Surfrider is a 42mm case. This fits most everyone's wrists without looking too big or too small...certainly the most versatile of watch sizes.
GARANS BRAH!
No Worries!! We wouldn't leave you hanging. We're way too small to have angry customers. If something's not quite right...we'll make it right on our dime...whether you want to replace or return.
ONE OF A KIND, SMALL BATCH PRODUCTION
We design our wood watches and hand finish the Koa wood in our small shop in Honolulu. We've focused on small batch production so we can guarantee the best quality while providing a wood watch that is truly unique and rare. We use only the most amazing "curly" grained Koa from the Big Island...the most rare, beautiful, and expensive. We encase our Koa in an equally worthy case using a stainless body, sapphire crystal, Japanese movement and oversized buckle.
